To introduce Coca-Cola Mini bottles to Canadian teens.
A multi-medium campaign based around ‘mini moments’ - those special moments of down-time where authentic connection lives large.
Recruited new teen drinkers to the brand, increased sales and brand health metrics.
To introduce Coca-Cola Mini bottles to Canadian teens we partnered with Tik Tok to create a campaign to celebrate the special mini moments of down-time where real connection lives large.
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